From the Director

An update from the Vera Bradley Foundation for Breast Cancer

BY Lynda Houk, Executive Director

Dear Friends,

October was National Breast Cancer Awareness Month, as well as the end of the Vera Bradley Foundation’s fiscal year. I would like to thank each and every one of our supporters who helped us raise $2.2 million dollars for breast cancer research this year. With your help, our total giving to date totals $32.5 million!

In the spirit of Thanksgiving, I have several “thank yous” to share. Thank you to our Classic and Tickled Pink sponsors, participants and volunteers. Thank you to the many partners who held fundraising events for us this year. Thank you to the many individuals who made a donation or simply rounded up their change at the register in Vera Bradley stores or on You’ve helped us prove that even small pocket change can lead to big change when we all work together.

The funds we have raised together support an amazing group of researchers, physicians and clinicians at the ​Vera Bradley Foundation Center for Breast Cancer Research at Indiana School of Medicine. These “rock stars,” as I fondly describe them, conduct research related to all facets of breast cancer, but place a special emphasis on research related to triple-negative breast cancer. Triple-negative breast cancer is more aggressive, spreads more rapidly and has a higher recurrence rate than other types of breast cancer. Thank you to our researchers for your commitment and dedication to improving treatment for patients battling breast cancer and working toward the goal or eradicating this disease.

As we gather with family and friends this holiday season, let us celebrate our loved ones who join us around the table, cherish the memories of loved ones lost, and remember that together we are making a difference in the lives of those affected by breast cancer.

With a heart of thanksgiving,

Lynda Houk
Executive Director